Ram Special Offers, Lease Deals, Rebates
Back in 1994, with the introduction of the long nosed “big rig” styling language for Dodge Ram pickup trucks, these models achieved an outsized notoriety. Suddenly people who hadn’t cared one whit about pickups were paying attention to the Dodge Ram. When they did, they found a solid offering with a legacy going all the way back to World War II—in which they were highly coveted for their durability and power. Originally coined as a model name for Dodge pickup trucks in 1981, Ram became a brand unto itself In 2010, .